Authority Marketing

Build Thought Leadership Focused on Impact, Not Ego

Hosted By: Rusty Shelton

The Authority Marketing podcast is all about how to build a personal brand with an emphasis on impact & business growth – not ego. Drawing on interviews with some of the world’s most influential thought leaders, this marketing podcast will teach you how to build your personal brand, conquer social media marketing, grow your audience and make a bigger impact with Authority Marketing. Hosted by entrepreneur and bestselling co-author of Authority Marketing, Rusty Shelton, this podcast will help you build your roadmap for personal branding success.

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Rusty Shelton

Rusty Shelton first spoke at Harvard on the changing world of PR and marketing at the age of 23.

He is a dynamic keynote speaker, successful entrepreneur, Publisher of ForbesBooks, Founder & Chairman of Zilker Media and the co-author of Authority Marketing: Your Blueprint to Build Thought Leadership That Grows Business, Attracts Opportunity, and Makes Competition Irrelevant (ForbesBooks, 2018), which features a foreword from Steve Forbes, and co-author of Mastering the New Media Landscape: Embrace the Micromedia Mindset (Berrett-Koehler, 2016).

Rusty speaks to tens of thousands of people every year about how to build thought leadership, navigate the changing media landscape and make a bigger impact with Authority Marketing. He has been on faculty at more than 20 Harvard Medical School CME courses over the past 15 years and has spoken for YPO, EO, SXSW Interactive, Oregon State University and numerous Fortune 1000 companies.